πŸ‘ Peach is a graphic designer with 10 years of experience in fashion, specializing in the design and product development of clothing and accessories from concept through bulk production. CV


✨ She takes trend research through to manufacturing for major retailers while collaborating closely with global teams and factories. Her work also extends to branding, packaging, marketing assets and product artwork.

βœ‰οΈ hi@peachlai.com
πŸ“ NYC

02.5 FANTASEYES (PACKAGING/KIDS)




Role
Graphic Design
Product Development

Year
2023-2024FantasEyes (fanΒ·tuhΒ·size) is a design and manufacturing company specializing in sunglasses and jewelry.Β 

In 2023, I began in the jewelry department, designing a variety of women’s and children’s hang tags, packaging, hangers, and more for both internal brands and private label, including special β€œmommy and me” sets.

After transitioning to the sunglasses department, I continued creating packaging, hang tags, and other materials for kids or young adult brands for Claire’s, Target (Wild Fable), Walmart (Time and Tru) and more.


Pages from a catalog for internal and external use, showcasing packaging for in-house brands such as Twelve, Rampage, and Lu Gaeta. The packaging design process involved the following:

  1. Receiving jewelry from the product development team
  2. Conducting comp shopping and gathering inspiration for packaging concepts
  3. Brainstorming ideas, designing packaging, and creating physical mockups to determine accurate sizing
  4. Developing detailed tech packs for factories, including specifications for materials, textures, colors, hand feel and more
  5. Reviewing factory mockup samples
  6. Meeting with sales and the creative director to refine and approve designs
  7. Moving approved designs into mass production




Created physical mockups to finalize accurate sizing and cut lines before developing tech packs for factories.


Produced kid and young adult-focused artwork and assets that closely reflected my personal art style. Check out more of my artwork in πŸ”— Art.



Developed factory-ready specifications detailing sizing, materials, textures, colors, handfeel, and construction, all documented within tech packs for sample production.



Example of finalized packaging with jewelry sample ready to shown to customers.



Jewelry line plan and packaging project based on trend sheet from Hot Topic.Β 
Click here for full case study and thought process.

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LAST UPDATED: SEPT 2025